We’re excited to share the incredible success of our recent presence at InstallerSHOW! The event was a fantastic mix of excitement, energy and camaraderie at The IPG’s vibrant stand. We had the pleasure of connecting with plumbers, installers, engineers, and fitters from across the UK, all while highlighting the importance of supporting local independent plumbing stores and bathroom showrooms within The IPG network.
Fun and Engagement: A Winning Combination
Our exhibition stand was a lively hub of activity, featuring engaging games like “Take the Plunge” and “Toss-a-Turd,” which brought a lot of laughter and enthusiastic participation. These fun activities were designed not only for enjoyment but also to highlight the value of shopping locally and supporting independent businesses.
The games drew large crowds and created a buzz throughout the show. We’re thrilled to have our efforts recognised by industry leaders including HIP Magazine, On The Tools, and the Heating Installer Awards. Adding to the excitement, The IPG’s brand ambassador, Mark Millar, joined by Fix Radio, brought a special radio show feature. You can listen to this here:
Introducing Trade Local Day®
One of the standout moments of InstallerSHOW was the official launch of Trade Local Day® to the trade community. This initiative is all about encouraging tradespeople to back local businesses. We directed attendees to our website, to find their nearest participating store and explore the benefits of supporting independent plumbing stores and bathroom showrooms.
Peter Jones, the visionary behind InstallerSHOW, was particularly taken with our stand. He shared with his 27,000+ LinkedIn followers that “tossing a turd” was the “MOST fun I’ve had in 26 years of shows.” You can view his enthusiastic post here.
The Importance of Supporting Local
Our commitment to driving support for independent members of The IPG is unwavering. Trade Local Day, is more than just an event; it’s a movement to ensure local businesses thrive in a competitive market, fostering a stronger and more connected community of tradespeople.
Looking Forward
The InstallerSHOW was the perfect platform to launch Trade Local Day and bring attention to the importance of supporting local independent stores. The positive response we received is a testament to the strength of our community and the impact we can achieve together.